Why You Need a Fire Pit as an Amenity in Your Short Term Rental

The short answer to the question, “Do You Need a Fire Pit in your airBNB” is yes. 

Standing out from the crowd is essential for airBNB properties. One of the most effective ways to differentiate your property and enhance the guest experience is by adding unique and desirable amenities.

Among these, a fire pit has emerged as a popular feature that not only increases occupancy but also boosts revenue. In fact, in some markets (as we will show), having a fire pit is a necessity to compete with the market. It’s no longer a differentiator, it’s the cost of doing business. Here are some compelling reasons why you need a fire pit in your Airbnb property.

Boosted Occupancy Rates

Adding a fire pit to your Airbnb property can significantly increase your occupancy rates. According to a study by AirDNA, properties with unique amenities such as fire pits see a 25% increase in booking rates compared to those without.

Travelers are increasingly seeking unique and memorable experiences, and a fire pit can be a key selling point.

Whether it’s a cozy winter evening or a cool summer night, guests are drawn to properties that offer the ambiance and warmth of a fire pit.

This feature is especially appealing to families, groups of friends, and couples looking for a romantic setting.

Moreover, our research on a single market in the Texas Hill Country found that over 72% of 3-bed/2-bath Airbnb properties surveyed in Fredericksburg, TX, have a fire pit. An anecdotal search will demonstrate that all of the top properties in this market have a fire pit. This trend underscores the growing popularity and expectation of this amenity among guests.

Increased Revenue

Investing in a fire pit is not only about enhancing the guest experience but also about increasing your revenue.

Properties with desirable amenities like a fire pit can command higher nightly rates.

A report from VRBO indicates that listings with amenities like fire pits can charge up to 20% more per night than those without.

Guests are often willing to pay a premium for features that promise a unique and enjoyable stay.

Supporting this, our own survey revealed that the average nightly rate for similar properties without a fire pit in Fredericksburg, TX, was $141, while those with a fire pit averaged $238.

While many factors impact Average Daily Rate (ADR) and occupancy, the data demonstrates a strong correlation between amenities such as fire pits and daily rate.

This significant difference in nightly rates highlights the financial benefits of adding a fire pit to your property.

Moreover, a fire pit can extend the usability of outdoor spaces throughout the year.

This means that even in colder months, guests can enjoy the outdoor areas of your property, making it more attractive year-round.

If you have a small house or a tiny home, the extension of your space is all the more important.

By increasing the appeal of your property during off-peak seasons, you can maintain higher occupancy rates and, consequently, more consistent revenue streams.

Value Versus Cost

When considering the addition of a fire pit, the value versus cost analysis is highly favorable. 

Fire pits come in various styles and price ranges, from budget-friendly portable options to more permanent and elaborate installations. The initial investment in a fire pit is relatively low compared to the potential returns in terms of increased bookings and higher rates.

According to HomeAdvisor, the average cost of installing a fire pit ranges from $300 to $1,400. Our favorite 5 fire pits come ready to install and are all in the more affordable range.

Furthermore, the maintenance costs of a fire pit are minimal. With proper care and occasional cleaning, a fire pit can remain a durable and attractive feature for years.

The cost-effectiveness of this amenity makes it an excellent choice for Airbnb hosts looking to maximize their return on investment.

Enhanced Guest Appeal & Experience

A fire pit offers an inviting space for socializing and relaxation, enhancing the overall guest experience. It provides a natural gathering spot where guests can unwind, share stories, and create lasting memories.

This communal aspect is especially appealing to groups and families, who often seek out properties that can accommodate their social needs.

The addition of a fire pit also opens up opportunities for unique guest experiences. Hosts can provide amenities such as s’mores kits, blankets, and comfortable outdoor seating to further enhance the fire pit area.

These thoughtful touches can lead to glowing reviews and repeat bookings, as guests appreciate the extra effort put into creating a welcoming and enjoyable environment.

Competitive Edge

In an ever increasingly crowded Airbnb market, having standout amenities is crucial for attracting bookings. A fire pit can give your property a competitive edge by offering something that not all listings have. It’s a feature that can set your property apart in search results, increasing the likelihood of catching a potential guest’s eye. Perhaps just as importantly, depending your market, it might be a bare minimum to compete.

How many times have you stopped scrolling on airBNB due to stunning photography? Scroll-stopping photos of your property are a must to stand out, and fire pits can elevate your photography even when the rest of your property is “meh”.

Additionally, a fire pit can be a compelling feature in your marketing efforts. High-quality photos and engaging descriptions of the fire pit area can be used in social media posts, email campaigns, and other promotional materials. Highlighting this amenity can drive more traffic to your listing and increase overall visibility.

Conclusion

Incorporating a fire pit as an amenity in your Airbnb property is a strategic move that can lead to increased occupancy, higher revenue, and enhanced guest satisfaction.

The value versus cost analysis makes it a sound investment, while the potential for creating memorable experiences can result in glowing reviews and repeat bookings. In a competitive market, a fire pit can provide the edge needed to make your property stand out and attract more guests.

By thoughtfully adding a fire pit and highlighting it in your listing, you can elevate your Airbnb property’s appeal and profitability, ensuring a successful and sustainable rental business.

Want to check out our top Fire Pit selections in 2024? See here.

References

  1. AirDNA. (2023). Short-term rental amenities and their impact on occupancy rates.
  2. VRBO. (2023). How amenities affect short-term rental pricing.
  3. HomeAdvisor. (2023). Cost to Install a Fire Pit.

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